Friday, August 7, 2009

Retro Video of the Day - Rockit / Holiday

Herbie Hancock is an accomplished Jazz keyboard player who in 1983 released a real groundbreaking track that changed a few things. "Rockit" from his Futureshock album was a very unique sounding song but what took it over the top was the futuristic and slightly disturbing video and the use of a technique that would eventually be better known as "scratching" as well as other turntable techniques. Many scratch DJs that made it big in the 90s and today cite Rockit as the record that turned them on to the turntable as an instrument.

The video was directed by Godley & Creme who were two of the creative minds behind the group 10cc and had a number of hits of their own during that time. The video won numerous awards including five MTV video music awards in 1984.

It reached #1 on the Billboard Hot Dance Club Play for three weeks until it was knocked of by a song by a new artist you may have heard of - "Holiday" by Madonna.


Retro Bonus !



No comments: